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Goodness Foods under new ownership

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Goodness Foods is set to thrive again after it was announced it had been acquired by Aytac Foods.

Goodness Foods was a key brand in wholesale for over 30 years, delivering quality organic, natural and special diet brands to independent health store retailers nationally.

Now, the brand at least will thrive again under the new ownership of Aytac Foods, a leading independently owned international food company with state-of-the-art warehousing and distribution
centres in Manchester and London.

Whilst parent company, Aytac, already lists some organic and natural ranges, Goodness Foods will focus purely on those categories, including special diet, chilled and eventually frozen. Goodness Foods aims to offer independent retailers of the profile more historically supplied by wholesalers such as The Heath Store and Tree of Life, a wide and what will be an ever-growing
range of organic, natural and special diet products and distribute them to those same retailers throughout the entire UK.

With two major hubs in the north and south, Goodness Foods is now in an excellent position to focus on and support the independents and go some way in helping to fill the supply chain hole left by the unfortunate demise of both The Health Store and Tree of Life.

Additionally, with two newly opened retail stores in Stockport and Brighton also under the Goodness Foods brand, Aytac feels it is in the unique position as a wholesaler of now being part
of the independent retail store community, which in turn means it will experience directly and fully understand and empathise with the demands and challenges of their independent customers.

Aytac has sought out consultancy advice from who they describe as ‘very well-known industry figures’ to help facilitate and support this project and will have a presence at NOPE in April, stand Q110.

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