Higher Nature focuses on sales with new appointment

Andrew Hawken has joined the team at Higher Nature to further develop its UK and export sales.
Andrew joins the company as Head of Area Sales and Export, with his role bringing an increased focus to develop and support major trade channels, both at home and abroad.
He is highly experienced in sales and export, having worked in healthcare and nutrition for much of his career. Previously Head of Sales at BioCare, Hawken has a detailed knowledge of the independent health food trade and the supplements market and is very experienced in leading sales teams.
The role of Head of Area Sales and Export is important in delivering the company’s future plans, to meet the needs of a changing market place, and one of a number of senior roles created to position the business securely for the next stage of growth.
Dave Coulson, CEO, commented: “As a brand dedicated to providing unique, ethical and effective supplements, with a strong track record in the health food trade, I am confident Andrew’s experience will help us continue to grow our sales long into the future.”