Pukka has secured accreditation from animal rights organisation, BUAV.
The Ayurvedic company are now certified for Humane Cosmetics Standard with BUAV, a widely respected authority on animal testing.
Sebastian Pole, Pukka co-founder, said: “As an organic company with vegetarian principles at our heart, Pukka Herbs promises to never test on animals. We are on a mission to help our customers make more empowered choices and so value the work of certification organisations like BUAV in raising awareness of issues affecting people and our environment.
“It is important for Pukka to be certified as a company as a whole, not just our skin and body care ranges, as our commitment to animal welfare is integral to who we are. We are proud to now wear the leaping bunny badge as a symbol that reassures consumers of our high ethical standards that also challenges and influences other businesses in our industry to change how they operate.”